Milestones through the years
2008
The blog is born. We have no idea what we’re doing.
2009
Rachel makes Inc.’s 30 Under 30 list—while in labor.
2010
The blog gets a makeover and a new name—The Chic Site!
2011
Rachel designs pretty tables as a Traditional Home editor.
2014
After many rejections, Rachel self-publishes Party Girl.
2015
Party Girl takes off. Rachel lands her first book deal.
2017
The podcast launches with a weird name. We’re newbies again.
2017
The RISE Conference launches in Austin with 127 women.
2018
Girl, Wash Your Face becomes a New York Times bestseller.
2018
Our second RISE Conference hits L.A. with 832 women.
2019
Rach grabs the #1 and #2 spots on the NYT Bestseller List.
2019
RISE Minneapolis sells out in minutes; Dallas in an hour.
2019
iHeart names the podcast the No. 1 Business Podcast.
2020
Rachel opens for Oprah—her lifelong hero.
2020
RISE Florida is off with 7,500 women. Then, the pandemic…
2020
RISE Live launches with 110,000 people from 63 countries.
2025
Rach lands a 4th NYT bestseller—What If You Are The Answer?
Hey guys, it’s Rach, and if you’re reading this, it means you’re a part of this community.
This little corner of the internet, which has been around since 2008, has always been about more than articles or tips. At its best, it’s been about connection: reminding each of us that we’re not alone in the messy, beautiful, exhausting, hilarious.
Here’s what I know for sure: people like us still need places we can go to feel seen.
Here’s what I know for sure: people like us still need places we can go to feel seen.
We still crave ideas that are practical enough to help on a Tuesday afternoon, but expansive enough to remind us of what’s possible. We still want beauty, humor, wisdom, and truth—all in one place.
And for a while, I stepped back from publishing in this format so I could focus on writing books and creating the podcast. I’ve dreamed about rebuilding the site for years, but I hesitated, not because I stopped caring, but because I needed space to reimagine what it could be. The truth? Our world has changed a lot since this site first began. Your world has changed. Mine has too.
